Tuesday, August 4, 2020

Durex calls for continued awareness and support to the LGBTQIA+ community


As HIV cases among Filipino males rise, Durex calls
for continued awareness and support to the LGBTQIA+ community

 

With the ongoing pandemic, the COVID-19 virus has been on everybody’s mind, causing tremendous anxiety and fear in everyone. While undeniably COVID-19 has resulted in a health crisis of unparalleled proportions, the issue of HIV in the Philippines alongside that of LGBTQIA+ community concerns still remains a critical one, more so in view of the latest data from the Department of Health (DOH) and Joint United Nations Programme on HIV and AIDS (UNAIDS).

 

Statistics from the DOH show that the average number of people newly diagnosed with HIV on a daily basis is at 35. Furthermore, the number of HIV cases among sexually active males has been considerable, with January to December 2019 figures pegged at 7,743 male to male transmissions.

 

Additional data shows that from January 1984 to December 2019, sexual contact among men who have sex with men (MSM) is at 85% or 59,906, and was the predominant mode of transmission. This is followed by male-female sex at 11% or 7,476, and sharing of infected needles at 3% or 2,166. More than half of men who have sex with men at 52% or 31,377 were 25-34 years old at the time of testing, and 31% or 18,555 were 15-24 years old.

 

These figures resulted in the DOH Central Office National AIDS and STI (sexually transmitted infection) Prevention and Control Program to sound the alarm over how more young Filipino men are being infected by HIV.

 

Meanwhile, data from the 2019 Global AIDS Report shows that the population size estimate of men who have sex with men stands at 830,000, with an HIV prevalence of 5%, HIV testing and status awareness at 28.4%, and condom use at 40.1%. In the same study, the population size estimate of transgenders stands at 190,000, HIV testing and status awareness at 36.3%, and condom use at 40.6.%.

 

“The lockdown imposed as a result of the COVID-19 pandemic has brought many challenges and difficulties to a lot of people, where people living with HIV (PLHIV) have not been spared,” says Dr. Louie Ocampo, Country Director of UNAIDS Philippines. “Early on, for example, accessing life-saving antiretroviral therapy and prevention services including condoms became difficult. It’s imperative therefore that all stakeholders’ work together to ensure uninterrupted access to HIV services is provided and that we remain relentless in our drive to curb a possible second wave of the HIV epidemic in the country.”

 

Truly no one is invincible to catching HIV, and now more than ever, the use of protection and the importance of always being prepared in encounters cannot be stressed enough. This bares even more relevant with the recently concluded virtual celebration of Pride Month – with the call of the LGBTQIA+ community, one of the most vulnerable sectors of HIV, for inclusivity and acceptance – and the active participation of Durex.

 

Through its No One Way Love All Ways Campaign, which emphasizes that there’s really no one way to own your sexuality, Durex continues the fight to curb the spread of HIV in the Philippines, even in this season of COVID-19.

 

Beyond the No One Way Love All Ways Campaign, Durex has a host of other worthwhile initiatives in partnership with various stakeholders. Included here is the brand’s donation of condoms to the Taguig City Health Office last April, which were then distributed to health centers as well as being made available for the city’s telemedicine program. Durex is also donating P20K worth of products to LoveYourself for their National HIV Prevention Month activities this August.

 

Without question, hand in hand with the present fight against COVID-19, so must the fight for the rights of the LGBTQIA+ community and people living with HIV continue. So, too, is the need to arrest the alarming rise in HIV cases in the country.

 


Sunday, July 12, 2020

SmartPH Celebrates Simplicity Day

Mobile services provider Smart Communications, Inc. is celebrating Simplicity Day on July 12 as it embraces its commitment to provide Filipinos with simple solutions and amazing experiences to enrich their life – a powerful message that it conveys in its “Simple, Smart Ako” campaign.

Simplicity Day is an annual celebration in honor of poet, philosopher and leading transcendentalist Henry David Thoreau, who championed simple living and created a legacy grounded on the importance of stepping back to recalibrate our lifestyle. This way, we get rid of unnecessary burdens that weigh us down, something timely and relevant these trying days.

“Simplicity Day resonates with us at Smart as our thrust has always been to simplify the life of Filipinos with our products and services, so they can live out their passion and purpose,” said Smart SVP and Head of Consumer Wireless Business Jane Jimenez Basas.

“We want to remind everyone, particularly during these times, to give importance to the people that truly matter and value the things that simplify our life and change it for the better,” Basas added.

To celebrate Simplicity Day, Smart is encouraging subscribers to share their practical tips on sustainable living and impart simple ways to save the world from July 10 to 12 using the hashtag #SmartAko.

Since Simplicity Day also promotes self-care, subscribers may also share their own self-care and fitness tips using the same hashtag on Facebook, Twitter, or Instagram.

Subscribers with the best posts get a chance to win exciting premium items from Smart.

For more details, follow Smart’s official social media accounts on Facebook (www.fb.com/SmartCommunications), Twitter, and Instagram (@LiveSmart).



Thursday, July 9, 2020

#MakeEveryMomentPlayful with your Families, #SayItWithOREO!



In a time when we are constantly connected via technology, it is ironic that families have become even more disconnected. Let’s bring back the ease of connecting with each other. There are plenty of simple yet heartfelt ways to foster closeness among family members, including fun, lighthearted gestures that effectively convey how much you care.

 

Spark the spirit of playful connections with special edition OREO embossed cookies! Each delicious piece is crafted with embossed letters and emojis that families can use in joyful and whimsical activities to strengthen their bonds with one another. Here are some fun suggestions on how to use the new OREO Embossed Cookies:



    As a fun educational tool for learning letters
    To spell out cute and scrumptiously edible notes for both kids and adults alike
    Inject a thrill into your partner’s day with some OREO cookies spelling out “I Love You!”
    Put a smile on your child’s face with some “XOXO” cookies for them to find.

 

You are only limited by your imagination in crafting your sweet OREO messages!

However you use them, these embossed delights are sure to enrich family emotional bonds and create lasting memories that will sustain parents and children for a lifetime!

 

Starting June 2020, get the special edition OREO embossed cookies from your favorite stores nationwide. Available in chocolate and vanilla flavors in varying pack sizes (Slug 133g, Multipack 9×28.5g, LUP 28.5g, Half Slug 66.5g, Double Slug 2x133g), families can now enrich their quality time together with sweet, playful OREO messages that spark deeper connections between parents and children.

 

Share these lighthearted OREO moments with your family with the OREO Emoji Digital Competition and be one of the 100 winners of Sodexo Gift Certificates! A total of PHP 500,000 will be given away so grab your family members and snap away! Joining is simple: capture your most creative photos using the special edition OREO cookies with letters and emojis and post it on Facebook or Instagram with the hashtag #SayItWithOREO. The contest runs from July 1 to September 11.

 

For more playful and exciting announcements on OREO, please follow the Official Facebook Page of OREO!